Diet for a New America by John Robbins

Becoming vegetarian or vegan can be a process.  My personal shift to Vegan occurred over a period of several years.  There is one book which moved me immediately to Vegan, Diet for a New America by John Robbins, heir to the Baskin-Robbins Ice Cream Fortune.  “The only son of the founder of the Baskin-Robbins ice cream empire, John Robbins was groomed to follow in his father’s footsteps, but chose to walk away from Baskin-Robbins and the immense wealth it represented to “…pursue the deeper American Dream…the dream of a society at peace with its conscience because it respects and lives in harmony with all life forms. A dream of a society that is truly healthy, practicing a wise and compassionate stewardship of a balanced ecosystem.” Diet for a New America, changed my life more than any other book I have ever read.

In this short video, John shares his feelings which is what convinced me to give up the eggs and cheese I was hanging onto.

Is It Wrong to Eat Animals?

While the Dr Fuhrman, Eat to Live Program allows up 10% of your daily calories to come from animal products, he does not promote them in any way.  Thanks Nora for siting these excerpts from the book:

Page 86, second paragraph – “Many individuals do not see the dramatic drop in cholesterol levels unless they go all the way by cutting all animal protein from their diet.”

Page 87, first paragraph – “The best bet for overall health is to significantly limit or eliminate all types of meat – red and white.”

Page 89, last paragraph – The insight provided by the research is simple: As long as Americans continue to practice nutritional indifference, they will suffer the consequences. Don’t expect significant protection from marginal changes.

Page 221, number 6 of the 10 easy tips for living with the Six-Week Plan – “Eliminate animal products completely or if you must include them, use only lean fish (flounder, sole, or tilapia) once or twice a week and an egg omelet once a week. No dairy products are permitted in the Six-Week plan.”

Page 223 talks more about the 90% rule. He does not encourage eating meat, dairy or processed foods. It’s more a message of, there’s an understanding of the emotional attachment from childhood to some foods that a person might not be willing to give up so, hence, the 10%. There’s no place in “Eat To Live” that he encourages a person to eat meat or dairy of any kind and there are many sections stating research evidence of why a person should NOT eat animal protein, dairy and processed foods.

I started by omitting chicken (poultry of all kinds) and that was my first step.  Taking the first step is your choice.

Teaching Healthy Living and Eating to Live,


diet for a new america


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